Nike Late Winter 2013.
We worked in collaboration with the Nike Pacific Public Relations Team to shoot, design, digitally produce and print their 2013 Late Winter Lookbook for media. The creative concept was completed in-house and has changed seasonally to reflect the product and brand direction for the season. The photoshoot included Nike athletes Jeff Riseley and Kyah Simon, and flat-lay product photography was held in our on-site studios at Cassette. The Lookbook is produced digitally for distribution to media, supported by an e-Newsletters to announce the release. Click here to view our previous project, the Nike Winter 2013 Lookbook.
Advertising, Art Direction & Production, Campaign Strategy, Colour Management & Proofing, Concept Development, Contouring, Design & Development, Digital Design, Digital Print, Electronic Direct Mail, Photography, Print Concept Development, Print Project Management, Printed Marketing Collateral, Printing, Specialty Print
Design, Digital, Print, Retail